Organic, Paid, Local & Voice SEO

Googles extensive algorithms can sometimes make it very hard to achieve the results you want, fortunately, there are ways we can enhance your business website which will improve your overall performance on search engines.

My abilities extend into many areas of organic SEO including structured data, page speed enhancements, mobile responsive upgrades & AMP (accelerated mobile pages), and implementing best practices for website performance and usability.

Understanding the Difference

What Is The Difference Between Paid And Organic SEO?

This should be pretty obvious but the main difference between paid and organic SEO marketing is the cost, obviously paid marketing is one of the easiest ways to get users to your website, and whatever your cost per click may be in your industry. Organic Search engine marketing is the act of marketing your website and making it more visible to search engines such as Google, Bing, and Yahoo, this is usually done by enhancing your user experience and creating useful rich content which is beneficial to your users is done through a number of factors including:
  • Page Speeds
  • Content
  • Meta Keywords and Descriptions
  • Relevant Page Title
  • Website Performance
  • AMP & Mobile indexing
  • Structured Data
  • Security
  • Architecture
  • Website Authority
  • Backlinks
and many many more, in fact, Google has criteria in which there are at least 200 known factors that affect how your website ranks in its search engine, with many others which may not be known to the public. The algorithm is constantly changing week by week, so to keep up with it, maybe an impossible task unless you have someone constantly working to keep your website relevant.

Contact us today about upgrading your online presense! Reach a wider variety of clients across each platform and enhance your website with the latest in optimisation techniquest and advice.

Local Search SEO & Voice Searching

With the increase in on-the-go customers and the likes of AI virtual assistance such as Alexa, Google Home, and Apple Siri. Voice searching is becoming more and more apparent in everyday life. in fact, the majority of searches these days are being done via mobile devices. The local SEO market is evolving, and people are no longer searching for places of interest outside of their surroundings, for example, the search trends demonstrate a dramatic change in searches over people using "near me", as opposed to localized terms such as "in Auckland".

Example showing increased volume of near me searches for Gyms in Auckland

Get in touch to discuss if local SEO is right for your business

Questions & Answers

Can I transfer Hosting & Domains to embed?

Absolutely! We encourage you to transfer Domain & Hosting to us, it allows us to better understand and support your website, monitor malware & attacks, make updates much faster, and you know it's 100% New Zealand based. We also charge no transfer fees.

Can you fix/update my existing website?

100%, we can fix/alter any website you already have, even if you're not hosted with us. We may require access to FTP or cPanel at your current agency's discretion.

Why use Open Source?

Open Source is the most elegant solution when building a website, unlike Wix & Squarespace, when you build a website opensource you own 100% of the code & content, any developer or agency can work/alter your website, it allows you to control where you host and what functionality you add to your site, and allows greater optimization for better search performance.

What is the cost of a website?

The cost is dependant on many factors including, the timeline for the project, size of the website, number of pages, CMS, Optimisation, and required functionality. Ask for a free, no-obligation quote, and we will get back to you within 24 hours!

How long does it take to build a website?

For most straightforward projects we can build and launch a new website within 7 - 10 days.

Where are your servers located?

We operate in New Zealand, which means our data centers are Auckland-based to optimize the delivery of your website faster to the New Zealand Market, for overseas markets we have CDN options available including Cloudflare & Netlify.

Which CMS's do you support

We build in a wide variety of Open Source CMS platforms including Joomla, WordPress, Magento, Shopify, Silverstripe, Gravity, Contentful, a range of headless CMS, Laravel and and Drupal.

What areas do you service?

My partner operates across all areas of New Zealand North & South Island. As we work online, we can help you from anywhere around the country or world!

Results-Based Difference with

Happy Customers

We are in the business of Engineering Services, for the Food Manufacturing sector, when it came time to advertise our brand online we engaged Brett Ransley to guide us through the inner workings, of the world wide web. It was important to me that the website reflected our workmanship, and I couldn't be happier! Brett really took the time to get to know us and understand our business and brand, once the website was launched he continued to tweak and edit the content to set a standard we were all proud of, he has continued to support us over the years and often provides updates and suggestions as new technologies and software becomes available, this keeps our page looking Clean and Fresh, reflecting on our food manufacturing & engineering standards. I would recommend Brett Ransley, to any business. Thanks, Brett.

Mason Drent - Managing Director - MDR Engineers

Brett created a simple straightforward solution for us, using Magento, despite the limited amount of products we were still able to create online sales & integrate our eShip plugin. Early 2021 we changed our systems to WooCommerce & WordPress, embed managed to launch the website in under 1 week and we had our first order the day of launch! Great work!

The Coffee Shop NZ

Brett at Embed has been FANTASTIC to deal with, listened to what I wanted, gave GREAT advice, and produced content as per the brief supplied. Super happy with the work he has done through the setup of our social media channels, website, and has been GREAT at Following Up if ever I need anything.

Tris Walker - Taupo House Removals

30 Jul 2021

Brand Update!

You may have noticed that over the past couple of weeks Embed Ltd has slowly been altering our web appearance, we decided to upgrade our branding to something which reflects our ability to drive thing...

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12 Jul 2021

LEARN: How to embed a YouTube video into WordPress. No Plugins

When it comes to websites content, video and media are some of the best ways to keep your audience engaged and to spend longer interacting with the content on your page, often you will find that your ...

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21 May 2021

Google to stop promoting AMP in search algorithm rollout June 2021

Google is rolling out a significant change as part of their page encounter ranking algorithm in June 2021. From the release of the Core Internet Vitals and the page encounter algorithm, there isn't no...

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