Email Marketing

Email campaigns are a simple and effective way to create brand recognition and implement ideas, products, and brands into your customers. Creating an effective email marketing campaign can potentially bring in continuous business and generate a great ROI.

Here at Embed, we have spent many hours developing mobile-first email newsletters for Real estate, Tourism, eCommerce, and other industries. It is an important way to directly advertise to your customers.

Email Marketing

Email marketing is when you send out newsletters to a customer base to help promote future sales, brand recognition, or news updates for your business, there are many ways to send an email marketing newsletter, the majority of CRMS across the net often have their own marketing platforms where you can send and develop email newsletters, a few of the more popular include Mailchimp, Hubspot, or Acymailing with Joomla.

Mailing Servers

When sending emails it is important to choose a method that will give you the highest amount of deliverable emails as possible, often sending mail directly from a shared server such as PHP mailer can lead to blacklisting depending on the amount and frequency you send mail. I recommend when sending out emails that you use SMTP or Elastic mailing servers.

Find out about Website hosting.

Reputation

An email sender reputation is a score that an Internet Service Provider (ISP) assigns to an organization that processes emails. It’s a crucial part of your email marketing which determines your deliverability of emails. The higher the score, the more likely an ISP will deliver emails to the inboxes of your customers rather than sending it to the spam folders or even reject them outright.

There are several factors which can determine your reputation score, including, but not necessarily limited to:

  • Mail servers blacklisting
  • Recipients marking your emails as Spam
  • Having high bounce rates on emails
  • Number of unsubscribes

Contact us today about upgrading your online presense! Reach a wider variety of clients across each platform and enhance your website with the latest in optimisation techniquest and advice.

Dealing with GDPR

GDPR is a legal basis that can be a contractual obligation, legitimate interest for storing and using data or that explicit consent has been given. Anytime that consent is used as the legal basis for collecting and storing personal data, GDPR requires that a company prove that consent has been granted by a person.

As a business owner, you need to understand your legal rights to hold users' personal information, including email, name, phone numbers, and address.

Questions & Answers

Can I transfer Hosting & Domains to embed?

Absolutely! We encourage you to transfer Domain & Hosting to us, it allows us to better understand and support your website, monitor malware & attacks, make updates much faster, and you know it's 100% New Zealand based. We also charge no transfer fees.

Can you fix/update my existing website?

100%, we can fix/alter any website you already have, even if you're not hosted with us. We may require access to FTP or cPanel at your current agency's discretion.

Why use Open Source?

Open Source is the most elegant solution when building a website, unlike Wix & Squarespace, when you build a website opensource you own 100% of the code & content, any developer or agency can work/alter your website, it allows you to control where you host and what functionality you add to your site, and allows greater optimization for better search performance.

What is the cost of a website?

The cost is dependant on many factors including, the timeline for the project, size of the website, number of pages, CMS, Optimisation, and required functionality. Ask for a free, no-obligation quote, and we will get back to you within 24 hours!

How long does it take to build a website?

For most straightforward projects we can build and launch a new website within 7 - 10 days.

Where are your servers located?

We operate in New Zealand, which means our data centers are Auckland-based to optimize the delivery of your website faster to the New Zealand Market, for overseas markets we have CDN options available including Cloudflare & Netlify.

Which CMS's do you support

We build in a wide variety of Open Source CMS platforms including Joomla, WordPress, Magento, Shopify, Silverstripe, Gravity, Contentful, a range of headless CMS, Laravel and and Drupal.

What areas do you service?

My partner operates across all areas of New Zealand North & South Island. As we work online, we can help you from anywhere around the country or world!

Results-Based Difference with

Happy Customers

We are in the business of Engineering Services, for the Food Manufacturing sector, when it came time to advertise our brand online we engaged Brett Ransley to guide us through the inner workings, of the world wide web. It was important to me that the website reflected our workmanship, and I couldn't be happier! Brett really took the time to get to know us and understand our business and brand, once the website was launched he continued to tweak and edit the content to set a standard we were all proud of, he has continued to support us over the years and often provides updates and suggestions as new technologies and software becomes available, this keeps our page looking Clean and Fresh, reflecting on our food manufacturing & engineering standards. I would recommend Brett Ransley, to any business. Thanks, Brett.

Mason Drent - Managing Director - MDR Engineers

Brett created a simple straightforward solution for us, using Magento, despite the limited amount of products we were still able to create online sales & integrate our eShip plugin. Early 2021 we changed our systems to WooCommerce & WordPress, embed managed to launch the website in under 1 week and we had our first order the day of launch! Great work!

The Coffee Shop NZ

Brett at Embed has been FANTASTIC to deal with, listened to what I wanted, gave GREAT advice, and produced content as per the brief supplied. Super happy with the work he has done through the setup of our social media channels, website, and has been GREAT at Following Up if ever I need anything.

Tris Walker - Taupo House Removals

30 Jul 2021

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Google to stop promoting AMP in search algorithm rollout June 2021

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