Domain Name & Business Emails.

Find a brand that makes an impression, if you need help finding a domain that Embeds an impression into your target audience, or if you need help creating a professional business email address but don’t have the know-how to set it up, get in touch and we can manage the process for you!

The easiest way to understand what a domain name is would be to think about it as a house. If we pretend your website is a house and you would like to make your home open to the public, you would need a site or land to park your home, the same goes for a website, you need a domain to park it. A domain name is used to advertise your business to the public, it is the address where people can go to find you online. Domain names are unique; once you have registered yours, nobody else can use them.

Domain Names are responsible for many aspects of your business including business email accounts and website parking and hosting.

What is a domain name?

A domain name is an address that people use to find your website. A domain name consists of two portions, the first part being the “top level domain” or TLD, which identifies what country your website resides in. The second part is the “second level domain” which is how you are identified. For example, if an individual wanted to visit a website with a TLD of .com and a second level domain of google then the individual would type into their browser bar for them to be directed to that site. Domain names are not case-sensitive so both .com and COM are the same thing.

Domain names are often broken down into smaller words separated by periods. So if your second level domain was personalcoach then it would be or personalcoach.

Domain TLD’s

The domain name system (DNS) is an essential part of the Internet. It maps domains to IP addresses and vice versa, so when you type in a domain, your computer can find it and take you to the appropriate website.

Domain names are limited to only 26 characters and usually consist of two parts: a top-level domain (TLD) and a second-level domain name. The TLDs are the letters at the end of the domain that designate what type of site it is (.com, .org, etc.). The second-level domain name is whatever comes after the TLD. For example, in, “yahoo” is the second level.

A TLD can be any word or phrase but there are certain restrictions on what letters may be used in them: This includes words like .com or .org; phrases like .edu or .gov; and two-letter combinations like .us and .co.

Note: All TLDs must start with a letter in contrast to many other countries where they can start with any character including numbers, symbols, etc…

New Zealand Domain TLD’s

What are Domain TLDs? A domain name registry is the organization that assigns domain names to websites, and manages the systems which make them work. You can register your domain with a domain name registrar, who will assign you a top-level domain (TLD).

There are different types of TLDs. For example, .nz is one of New Zealand’s TLDs, and more commonly you could use the following: .net, .com,, .edu, and there are so many more.

Contact us today about upgrading your online presense! Reach a wider variety of clients across each platform and enhance your website with the latest in optimisation techniquest and advice.

Business Email Address

The first step in getting a business email address is to obtain a domain name for your business, once that is done you can then set up your mail server.

There are several different types of mail servers including the following:

POP & IMAP Mail Servers

POP & IMAP are two of the most common mail server types. A POP server stores all email on a central server and users can access their email from any computer with a client that supports POP. A user’s email is not stored on the local computer, which is where an IMAP server differs. With an IMAP server, users can log into their mailbox from any computer and read and manage their mailboxes remotely.

Why do you need a Mail Server?

Mail servers help businesses keep track of emails sent to and from their domain name. This helps avoid sending duplicate messages or messages that are sent to the wrong person. This also helps businesses maintain the integrity of their messaging system since they have full visibility into who sends what to whom and when those messages were sent.

Mail servers also provide businesses with advanced capabilities through features like spam filtering, antivirus protection, encryption, message archiving and more.

In this article, we’ll cover how to set up your own mail server for your business — no matter what type of mail server you choose!

Gsuite Mail

Gsuite is a web-based email service provided by Google and is the primary mail server for Google Apps for Business.

Office 365 Mail

The office 365 mail server is a cloud-based email server, which can be accessed on the web or through a native app.

It is recommended that you use this type of mail server as it is easy to use and you have access to all the features regardless of your device, provided you have an internet connection.

The Mailbox Server

Also known as Microsoft Exchange Server, this type of mail server requires installation on a standalone computer and will require more technical knowledge in order to manage.

If you choose to install Exchange Server then it will provide your business with the ability to send and receive emails from anywhere.

However, if you are using Office 365 for your email service then it’s likely that your customers may not need this functionality.

Questions & Answers

Can I transfer Hosting & Domains to Embed?

Absolutely! We encourage you to transfer Domain & Hosting to us, it allows us to better understand and support your website, monitor malware & attacks, make updates much faster, and you know it's 100% New Zealand based. We also charge no transfer fees.

Can you fix/update my existing website?

100%, we can fix/alter any website you already have, even if you're not hosted with us. We may require access to FTP or cPanel at your current agency's discretion.

Why use Open Source?

Open Source is the most elegant solution when building a website, unlike Wix & Squarespace, when you build a website opensource you own 100% of the code & content, any developer or agency can work/alter your website, it allows you to control where you host and what functionality you add to your site, and allows greater optimization for better search performance.

What is the cost of a website?

The cost is dependant on many factors including, the timeline for the project, size of the website, number of pages, CMS, Optimisation, and required functionality. Ask for a free, no-obligation quote, and we will get back to you within 24 hours!

How long does it take to build a website?

For most straightforward projects we can build and launch a new website within 7 - 10 days.

Where are your servers located?

We operate in New Zealand, which means our data centers are Auckland-based to optimize the delivery of your website faster to the New Zealand Market, for overseas markets we have CDN options available including Cloudflare & Netlify.

Which CMS's do you support

We build in a wide variety of Open Source CMS platforms including Joomla, WordPress, Magento, Shopify, Silverstripe, Gravity, Contentful, a range of headless CMS, Laravel and and Drupal.

What areas do you service?

My partner operates across all areas of New Zealand North & South Island. As we work online, we can help you from anywhere around the country or world!

Results-Based Difference with

Happy Customers

Dolphinz Swim School had an existing Joomla-based website that needed a refresh and various security updates. Brett is one of the few Joomla website builders that we could find. He was able to get our website up to date without having to do a full rebuild and all the time and money associated with that. He provided a cost-effective solution for our business and understood our needs well. We would recommend Brett's skills and service to any business that needs website support.

Lisa - Dolphinz Swim School

I am very impressed with Brett Ransley of Embed Limited. His knowledge is excellent and he is happy to impart his knowledge. He is friendly, very helpful and very professional. I made a commercial decision to leave a long association with our previous I.T. service provider and move over to Embed Limited. I am also impressed with the energy Brett brings and the value that he adds to our business. I am very happy and I have no hesitation at all to recommend Embed Limited. Shane Crawford, Managing Director, Specialist Collections & Consultants Limited.

Shane - Collection Experts

We are in the business of Engineering Services, for the Food Manufacturing sector, when it came time to advertise our brand online we engaged Brett Ransley to guide us through the inner workings, of the world wide web. It was important to me that the website reflected our workmanship, and I couldn't be happier! Brett really took the time to get to know us and understand our business and brand, once the website was launched he continued to tweak and edit the content to set a standard we were all proud of, he has continued to support us over the years and often provides updates and suggestions as new technologies and software becomes available, this keeps our page looking Clean and Fresh, reflecting on our food manufacturing & engineering standards. I would recommend Brett Ransley, to any business. Thanks, Brett.

Mason Drent - Managing Director - MDR Engineers

Brett at Embed has been FANTASTIC to deal with, listened to what I wanted, gave GREAT advice, and produced content as per the brief supplied. Super happy with the work he has done through the setup of our social media channels, website, and has been GREAT at Following Up if ever I need anything.

Tris Walker - Taupo House Removals

Brett created a simple straightforward solution for us, using Magento, despite the limited amount of products we were still able to create online sales & integrate our eShip plugin. Early 2021 we changed our systems to WooCommerce & WordPress, Embed managed to launch the website in under 1 week and we had our first order the day of launch! Great work!

The Coffee Shop NZ

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